I’m sorry, the headline is a lie. Really what I have learned today is how to write a good title that draws people in and gets them to read your post (thanks Copyblogger). Which begs a question: how disingenuous is it ok to be when you are writing a headline?
Headline writing is an aspect of blogging that is woefully under considered and I now realise I have definitely not been giving it the attention it deserves. One of my aims with this blog is to improve my own writing and so from now on I will be giving my post titles much greater thought.
But, fool me once, shame on you; fool me twice, shame on me, and the last thing I want is for you to feel, once you get here, that the post was not worth the effort of following up an interesting sounding title. This is not a tabloid newspaper and integrity is more important to me than click throughs.
Good balance, it seems, is as important for generating attractive and honest post titles as it is for keeping large garden tools in precarious positions about your person.